Visit York Tourism Conference 2025

Wednesday 29^th January 2025

Creative Centre, York St John University

More details coming soon.

The Visit York Tourism Conference successfully returned on 1 February 2024 at the Creative Centre, York St John University.

Sponsored by LNER, the event was a productive gathering of city leaders and Visit York members, focusing on fostering creative collaborations and exploring new opportunities for York.

The conference featured several highlights:

• Keynote speaker Martin Green CBE shared insights from his extensive experience in managing major cultural events in the UK, including the London 2012 Olympics and Eurovision 2023 in Liverpool. His expertise provided valuable lessons for event management and cultural promotion. Download presentation ▸
• Sarah Loftus, Managing Director of Make It York, reviewed the accomplishments of the past year and outlined the strategic plans for 2024, emphasizing the organization's goals and initiatives. Download presentation ▸
• Richard Nicholls, Visit Britain presented the latest in tourism insights and market trends, offering data-driven perspectives on the industry. Download presentation ▸
• The panel discussion on York's Tourism Strategy highlighted the city's tourism priorities and opportunities, encouraging dialogue among industry stakeholders.

Hosted by Dr. Brendan Paddison, , Associate Professor and Associate Dean at York St John University. Brendan has an international reputation as a leading expert in tourism and sustainable destination development, and leads the Visitor Economy and Experience research group at York St John, is co-chair of the Tourism Education Futures Initiative (TEFI) and Chair of the York Tourism Advisory Board.

Missed the Visit York Tourism Conference 2024 or wish to revisit the insightful discussions? Watch the recording of the event below to catch up on all the highlights and takeaways from the event dedicated to shaping the future of tourism in York.