Upgrade Your Membership

Upgrading your membership is a great way to boost exposure of your business. Although our Bronze Membership offers a diverse array of benefits, upgrading to Silver or Gold allows your business to reach even more marketing opportunities. Unlock social media posts, newsletter ads, and more views on your listing. Read more detail below to find out which tier is best for your business. 

Our membership team will also be on hand to provide support and guidance to ensure you get the most from your membership package over the coming year. If you need a reminder of what is currently included in a Bronze Membership, click here.

Looking to maximise your membership? Click on the buttons below, or send us an email at membership@makeityork.com.

▸ 5 Additional Images on visityork.org (15 Total)

Included in Silver and Gold Membership

Do you have high quality photography that represents your business? Showcase your business' offerings even further with 5 additional images on your website listings page (15 in total) when upgrading to Silver.

▸ 1 Dedicated Social Media Post Per Quarter (Including Reels or Video)

Included in Silver and Gold Membership

For both Silver and Gold members, submit a dedicated social media post per quarter, focusing exclusively on you and your business. Reels and video content are welcome and often perform much better, so feel free to include them in your submissions. To see an example of a reel, click here.

Social media is a vital part of almost every marketing strategy. Share an image or video of your choosing to our social media platforms, unlocking a new audience. Visit York's social channels have over 200k followers, with 19 million annual impressions, guaranteeing fantastic exposure.

▸ 2 Banner Ads Included in '7 Days' Newsletter

Included in Silver and Gold Membership
We offer two opportunities a year to include special offers or promotions in our weekly events guide ‘7 Days’ which goes out to 6k residents, students and visitors. This is a banner ad that links directly to your URL of choice.

Around a third of the mailing list are residents, so this is a great opportunity to reach the local community. We receive an average open rate of 41%. 

See an example of an advert for Dark Skies Festival in our 7 Days email here.

▸ 10 Additional Images on visityork.org (20 total)

Included in Gold Membership only

With a Gold Membership, you can post ten additional images on your website listings page (20 in total). A perfect opportunity to showcase your business' offerings more broadly.

▸ Guaranteed first page listing in the Featured section in all relevant category pages on visityork.org

Included in Gold Membership only

As a Gold Member, your business will automatically be listed in the 'Featured' section at the top of any category page it appears in, giving it a significantly increased visibility to website users and increasing click-throughs to your page. The additional advertising opportunities through the website add up to great engagement for your business. 

As your listing is at the top of the page, the upped exposure means Gold Members receive over TWICE as many views on their listings compared to Bronze members! 

▸ 2 Dedicated Blogs a Year on visityork.org

Included in Gold Membership only

Your chance to publish two dedicated blogs per membership year on visityork.org, which are promoted on our social media channels. Whether you want to share business news, a recent offer, or simply want to write a blog about visiting York, this is a fantastic opportunity to get your content on our website. Our blog is promoted on our homepage, which receives 250k views a year. 

To see an example of a past blog from one of our members, click here.

▸ 2 Banner Adverts on visityork.org in Relevant Sector for 1 Month Each

Included in Gold Membership only

An unmissable Gold Membership benefit: square banner adverts (400x400 pixels) on visityork.org on one of our popular category pages (e.g. Things To Do) and your relevant sector page (e.g. Attractions) for one month. We see 137,000 views every year on the Things to Do page, and 58,000 annual views on the Attractions page. We have a wide range of sector pages, ensuring your business is at the top of everyone's minds in your industry.

This is a great chance for your business to be seen by tourists and residents alike. Grab the audience's attention with an eye-catching image and text, driving more traffic to your website. 

2 Annual Dedicated E-Newsletters

Included in Gold Membership only

Do you have an upcoming event or a recent offer you want to promote? Reach more exposure for your business through two dedicated newsletters a year, sent to our ‘7 Days’ email database. We see an open rate of 40% on our dedicated enewsletters, ensuring your content will reach an engaged audience. Plus, 1/3 of the recipients are residents with a YO postcode, meaning your newsletter will reach a local audience as well as visitors to York. 

Read an example of a dedicated enewsletter here.